I had the privilege of collaborating with Volvo, a globally recognized leader in the automotive industry, on an integrated marketing campaign showcasing their extensive range of vehicle accessories. The campaign highlighted Volvo’s diverse rooftop accessory offerings, designed to support various hobbies and lifestyles. Additionally, Volvo partnered with Petfinder to promote their pet-friendly accessories, further emphasizing their commitment to enhancing the driving experience for all passengers. Our team developed a comprehensive, multi-channel marketing strategy that included a series of print and digital advertisements, tabletop displays, direct mailers, social media content, and custom hang tags, all designed to drive engagement and boost accessory sales.